Commercial Printing Paper: Brightness Black Dalvin Tomlinson Jersey , Weight, and Coating Marketing Articles | September 25, 2008
The commercial printing industry has a language all to itself.? For anyone diving into their first commercial printing project, this language barrier can be intimidating at best.? For example, the typ...

The commercial printing industry has a language all to itself.? For anyone diving into their first commercial printing project Black Evan Engram Jersey , this language barrier can be intimidating at best.? For example, the type of paper you choose to print on has a number of key descriptors: brightness, weight, and coating.? Each of these describes the different aspect of the paper and will help you choose which kind of paper you need for your printing project.

Brightness
In commercial printing, the term ?brightness? refers to how much light is reflected off of the paper.? Paper brightness is on a scale from 0-100 Black Saquon Barkley Jersey , with 100 being the brightest paper.? The brighter the paper, the more vibrant your colors will appear.? Do not confuse brightness with the whiteness.? Whiteness refers to the shade of your paper and has little to nothing to do with brightness.

Weight
Commercial printing firms refer to the weight of the paper based on how much 500 sheets of paper weighs in pounds.? If 500 sheets of paper weighs 120 pounds, then the paper will be referred to as having a 120 pound weight.? As precise as this may seem, paper weight is not an exact science.? Treat weight as a ballpark term with the final decision being made only after examining the paper yourself.? For instance, don?t assume that 120 pound paper Black Lawrence Taylor Jersey , typically considered a heavier stock paper, will actually meet your needs.? When in doubt, ask your printer and don?t be afraid to request a sample